Creating iOS apps begins with clarity about users, the app’s purpose, and the problem to be solved in the initial release. A thorough discovery phase helps define the MVP, choose suitable architecture, and avoid features that seem impressive on paper but don’t enhance actual use.

After the foundation is established, attention turns to UI behavior, performance, and stability across different iPhone models and iOS versions. Uniform navigation patterns, robust state management, and well-planned integrations (payments, authentication, analytics, backend APIs) simplify maintenance and enable scaling after the App Store release.